When it comes to professional uniforms, the smallest detail can make the biggest impression—especially your logo. It’s more than just decoration. Your branding signals authority, builds trust, and helps the public and your clients instantly identify who your team is and what they stand for.
At Image First Uniforms, we offer in-house embroidery, patch application, screen printing, and more—and one of the most common questions we get from security companies and B2B clients is:
“What’s the best way to display our logo on uniforms?”
Here’s a breakdown of the three most popular branding options—Logo Application, Embroidered Designs, and Sewn Patches—plus how to choose the right one for your team.
1. Direct Embroidery: Clean, Durable, and Premium
Embroidery is the gold standard for branding on uniforms.
✅ Best For:
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Corporate security
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Concierge staff
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Patrol jackets and shirts
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Multi-location companies who need consistency
💡 Benefits:
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Looks polished and high-end
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Withstands repeated washing
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Threads won't fade, peel, or crack
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Adds texture and depth to logos and names
📌 Considerations:
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Best suited for thicker fabrics (polo shirts, jackets, hats)
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Design complexity is limited by thread count and spacing
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Permanent—great for long-term team members or high-visibility roles
Pro Tip: Use embroidery for logo placement on the left chest or hat crown for a timeless, uniform look.
2. Custom Sewn Patches: Bold, Swappable, and Uniform-Ready
Sewn patches give your brand a tactical or law enforcement look, and they’re perfect for programs where roles or teams change frequently.
✅ Best For:
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Security teams, law enforcement contractors
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Tactical uniforms and outerwear
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Agencies with changing personnel or rank structures
💡 Benefits:
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Easily removable or replaceable
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Can include detailed crests, shields, or multi-color designs
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Adds visual weight and formality to the uniform
📌 Considerations:
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May need reinforcement stitching
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Can be heavier or bulkier than embroidery
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Some clients prefer subdued patch tones for tactical discretion
Pro Tip: Use patches for arm sleeves, shoulders, or outerwear where embroidery may not hold as well.
3. Screen Printing & Heat Press Logos: Fast, Affordable, and Flexible
If you're ordering uniforms for events, temporary staff, or fast-moving teams, screen printing and heat transfers may be the way to go.
✅ Best For:
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Temporary security details
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Large-scale event staffing
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Budget-conscious or short-term needs
💡 Benefits:
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Lower cost per piece
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Fast turnaround for bulk orders
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Allows for complex, full-color designs
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Works well on tees, hoodies, and moisture-wicking gear
📌 Considerations:
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May fade, peel, or crack over time
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Not ideal for uniforms requiring long-term use or repeated washes
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Less tactile feel than embroidery or patchwork
Pro Tip: Use heat-pressed logos for event security shirts or short-term assignments.